Skip to content

Could you?

September 28, 2020
Vegan television ad goes viral in Israel, not graphic

Source Plant Based News

After so many years seeing commercials for animal products, it is exciting to see a vegan commercial that talks about compassion for animals’

A pro-vegan TV ad – Israel’s first – has reached 35 percent of the nation, after being broadcast during one of the country’s most popular T.V shows – and has earned positive feedback with viewers branding it ‘effective’.

The 60-second advert, created by international non-profit Vegan Friendly, shows a couple shopping in a supermarket. When they ask for ‘extra fresh’ meat, they are handed a living lamb. The commercial ends with the message ‘make the connection’.

Millions of viewers

The advert was initially broadcast during the current season finale of Survivor Israel: this season has the highest ratings in the show’s history, and so the spot was chosen to ensure as many people as possible would see the commercial.

According to Vegan Friendly, a massive 35 percent of the country’s population – some 3 million people – watched the ad.

The organization’s founder and CEO Omri Paz told Plant Based News: “After so many years seeing commercials of animal products, it is exciting to see for a change a vegan commercial that talks about compassion for animals on the most popular show in the country.”

Positive feedback

The advert is now also available to watch on YouTube, where it has garnered praise. One viewer wrote: “Yes! Who could ever hurt that sweet innocent lamb! Not me! Not anyone who could see it and hold it. Make the connection! Go vegan!”

Another was inspired to share their transition to veganism, writing: “This is excellent. My own story is that I worked in a meat dept. for three years prior to ‘making the connection’. There was no slaughtering there. I never would have been able to do that, but still, I was one step more involved than just buying and consuming animal foods. I think my soul is quite curious and wanted to see what this experience was like while it still could. I came out of ignorance and switched to veganism just four months after quitting the job.”

One simply said: “This is spot on! Way to go veganism, people are so blind to make a connection to life! Definitely, this will make everyone rethink.”

Download Your FREE Vegan PDF HERE

Order a FREE vegan kit HERE

Download Your FREE Dairy-Free PDF HERE

Take the Dairy-Free Challenge HERE

Click HERE for more Dairy-Free

Fish alternatives can be found HERE

Learn about eggs HERE

Find bacon alternatives HERE

Take PETA’s Cruelty-Free Shopping Guide along with you next time you head to the store! The handy guide will help you find humane products at a glance. Order a FREE copy HERE

Searching for Cruelty-Free Cosmetics, Personal-Care Products, Vegan Products, or more?
Click HERE to search.

Click HERE to find out How to Wear Vegan!

Want to do more than go vegan? Help others to do so! Click below for nominal, or no, fees to vegan literature that you can use to convince others that veganism is the only compassionate route to being an animal friend:


Vegan Outreach HERE

Get your FREE Activist Kit from PETA, including stickers, leaflets, and guide HERE

Have questions? Click HERE

could you take a look inside who you are
you do not have to travel very far
your heartbeat tells you where to go
when kindness follows
you start to grow.

 Karen Lyons Kalmenson

3 Comments leave one →
  1. karenlyonskalmenson permalink
    September 28, 2020 4:59 pm

    could you take a look inside who you are
    you do not have to travel very far
    your heartbeat tells you where to go
    when kindness follows
    you start to grow.

    Liked by 1 person

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

World Animals Voice

Animal news from around the world.

Yolanda och hennes kreativa skrik

Aspergers syndrom, bipolaritet, fotografi, konst, poesi.

Once Upon An Activist

Every so often, you will get to tell someone your stories, and it will become a part of their awakening

Barbara Crane Navarro

Rainforest Art Project - Pas de Cartier !


creative design center



M4nic Digression

Bipolar, bisexual and vegan. Blogging for myself. Currently stable...ish. A blog that critics are describing as "all over the place" and "lousy with errors".

Aloe Veritas

Arts and Letters of the Earth

Cosmic Skeptic

Question Everything

Striking at the Roots

Animal activism around the world



The Bruges Vegan

more than waffles and chocolate

DirtNKids Blog

Soil, Kids, Vegan -- Connected Through Nature

Amici del Lupo - Svizzera italiana

per sensibilizzare e farlo conoscere...

Animalista Untamed

The only good cage is an empty cage

Jet Eliot

Travel and Wildlife Adventures

Organic Opinion

Finding it, aye there's the rub~

Flawless Pandemonium

Question everything~

%d bloggers like this: