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Ninth Circuit Affirms Dismissal of Almond Milk Labeling Lawsuit

May 6, 2019
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Hamburgers don’t have ham. Hot dogs don’t have dog. But calling it a ‘veggie burger’ is misleading?

Paul Shapiro, Twitter

 

Source Animal Legal Defense Fund
Written by Nicole Pallotta, Academic Outreach Manager



In an unpublished opinion issued December 20, 2018, the Ninth Circuit Court of Appeals affirmed the of a against Blue Diamond Growers.

The lawsuit alleged that the company’s almond milk products were mislabeled under Food and Drug Administration (FDA) law, and use of the term “almond milk” misled consumers into thinking the products were nutritionally equivalent to dairy milk. The claimed that almond milk should be labeled “imitation milk” to prevent consumers from being confused about the differences between almond milk and dairy milk.

The appellate court affirmed the district court’s dismissal on preemption grounds. The court found that “almond milk is not a ‘substitute’ for dairy milk . . . because almond milk does not involve literally substituting inferior ingredients for those in dairy milk.”

Thus, the federal Food, Drug, and Cosmetic Act (FDCA) does not require almond milk to stop using the term “milk,” include a nutritional comparison of almond milk to dairy milk, or use the words “imitation milk.” The ‘s claims, which sought to impose these additional requirements, were “not identical to” federal law and were thus preempted.

The appellate court also agreed with the lower court that no reasonable consumer would “assume that two distinct products have the same nutritional content” and affirmed the dismissal of the plaintiff’s claims under California’s consumer protection laws.

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The dairy industry cowers,
As it reaches its final hours!

Karen Lyons Kalmenson

 

 



5 Comments leave one →
  1. karenlyonskalmenson permalink
    May 6, 2019 5:32 am

    The dairy industry cowers,
    As it reaches its final hours!

    Liked by 1 person

  2. May 9, 2019 7:20 am

    They’re running scared!

    Liked by 1 person

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