The Term “Factory Farming” is Not Vegan

Wikimedia Commons; cage-free

Source Free From Harm
By Hope Bohanec

Advocates fighting for farmed animals should be proud as we have come a long way in educating the public about the horrors of animal agriculture. Just a couple of decades ago, the only soy milk was in powder form; if you wanted a vegan cookie, you had to bake it yourself; and vegans often ventured into restaurants with trepidation for fear of their sanity– and leave hungry. Now, there are vegan chain restaurants and vegan doughnuts alongside national media stories about caged hens, immobilized sows, and overcrowded cows. The number of animals killed in the U.S. is going down by the hundreds of thousands and the fact that animals suffer to produce meat, dairy and eggs is quickly becoming common knowledge. Vegan is now a household word.

Much of this progress is the result of the strategic denouncement expressed by the powerful term, “Factory Farming.” For decades, animal activists have inscribed the motto “End Factory Farming” into brochures and splattered “Stop Factory Farming” on protest signs with red letters dripping like blood. This incriminating term conjures images of endless rows of animals in barren cages; filthy, windowless warehouses; and animals suffering and dying on manure covered concrete floors —images that are increasingly familiar and available to us via social media.

The ubiquity of these images and conditions associated with “factory farming” has spawned a pervasive condemnation. Everyone, it seems, can rally together and agree that we must stop “factory farming.” But this rallying cry has created an unforeseen consequence, one that animal exploiters are taking full advantage of. Producers who sell the flesh and fluids of animals can simply state that their product is not factory farmed; it’s organic . . . local . . . humane . . . cage-free . . . (insert any number of misleading labels here). Likewise, when consumers hear these offensive two words, they are now thinking, “Oh, but my meat (or dairy or eggs) isn’t factory farmed, I buy it at Whole Foods” (or “it’s organic,” or “it’s free-range,” etc.).

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killing and death are also “organic”
innocent beings running for their lives
in panic.
to those who choose to euphemize…
we see through your nonsense
and no surprise.
there is no killing that can be called
humane.
to think that there is…
is quite insane!!!!

Karen Lyons Kalmenson